I’ve been personally buying brainwave entrainment products for over 10 years now. I’ve also been professionally testing, reviewing, and creating them for about 5.
If there’s one thing that I know for sure about this business it’s this:
There is plenty of deception going on.
Plenty of people in this industry (much like any other) are out there taking full advantage of people’s lack of knowledge and understanding. There are also a few people out there with fantastic products that you can count on to really make some profound changes to your brain, your life, and your ability to succeed in your endeavors.
This is one of the main reasons I finally decided to put myself out there and create brainwavelove.com. I wanted to be able to help people make good decisions in using this technology so they could really get an understanding of how amazing brainwave entrainment really its.
I’m going to give you 6 important tips here that will help you separate the dishonest from the genuine, and ultimately figure out whether or not someone is blowing smoke up your arse when shopping for these types of products:
#1 Brainwave Entrainment Technology is NOT as “Technical” as it May Seem
One of the shadiest things I see people doing when I review products and look at sales pages is completely capitalizing on people’s lack of understanding of the “technical” side of how brainwave entrainment works, and how it is created. It can honestly make my stomach turn.
So often it is presented as such a highly scientific technology that can only be created by “experts”. Buzz words like “scientific”, “certified engineer”, “frequencies”, “cortical evoked response”, “anterior brain activity”, are used to make it seem over-complicated, and pseudo-scientific pictures of “data” and “brain readings” are pasted all over sites to further qualify claims of how powerful and amazing these people’s product is.
Ultimately these buzz words and fancy looking pictures of “brain activity” pave the way for these product creators to make all kinds of claims about what their product can do for you in a way that makes the whole things seem like there’s more going on with how the technology works than you know about.
Let me debunk a big misconception here
Yes, brainwave entrainment is based upon science. It has been scientifically proven to work, and to benefit the brain in all kinds of amazing ways. Yes people use things like EEG machines to read how it works on the brain. BUT, this does not mean it is overly complicated, and it does not mean that you have to be overly techy or scientific, or have any experience in neurology at all to create a brainwave entrainment audio or understand how it works.
#2 Understand How Brainwave Entrainment Works on a Practical Level
How brainwave entrainment works is quite simple. A tone or beat is overlayed into a track (usually with nature sounds or calming music) that pulses on and off at a specific rate. The frequency of that rate is matched by the brain, thus leading it to produce brainwaves that correspond with that particular frequency. The specific frequency range determines the brainwave produced (ie: alpha, theta, delta, gamma). For example, if the beat is pulsing on or off at a rate of 7hz, your brain will produce brainwaves at the frequency of 7hz, which are theta waves.
And this is what brainwave entrainment does! Plain and simple. Brainwave entrainment can stimulate the brain to produce alpha, theta, delta, beta, or gamma waves. That’s it!
Now, there are a few other amazing “side effects” that come from using this technology, and stimulating the brain to produce more of these brainwaves. A few examples are: increased production of beneficial hormones and endorphins, increased building of new neural pathways, and synchronization of the right and left hemispheres of the brain.
These are things you can look at practically, and educate yourself on (make sure to check out our knowledge and resources area to read up on this) to understand where reality ends and fantasy begins.
#3 Understand How Brainwave Entrainment Works on the Esoteric Level
Another thing to consider in all this is that you can use this process to mimick the same brainwave patterns as very experienced meditators. This is exactly the basis behind our 7-month program The Missing Link.
In fact, you can use an audio, as a beginner, that takes your brain to the same places that have been recorded in the brains of 30-year monastic Buddhist monks. When you start doing this, you begin to play around with “benefits” and “effects” that lie solely in the realm of consciousness itself. These benefits are also profound, yet not measurable or provable except through your own subjective experience.
This is good to understand because this is another area where people can make huge promises that may or may not be true. Even in this realm, there is a level of practicality that can be followed. Even meditating at the rate of a super-human monk is not going to “magically solve all your problems”. This technology cannot pick negative beliefs out of your head and implant positive ones just by influencing your brainwaves. It cannot just make you a different person.
When you embark on this accelerated journey, more than ever you need to understand that brainwave entrainment is a powerful tool, but that your actions, thoughts, and how you use this powerful tool are still strong determining factors in how much you get out of the technology. It’s not just an easy way out. You are going to have to go through a growth and transformational process.
This is why we have included not just audios in our program The Missing Link, but also include step by step instructions on how to meditate while listening to the audios, how to harness the chi in your energy system while going through this metamorphosis, and how to direct your mind in a way that all of this integrates in a way that propels you forward in the direction you want to go.
Again, I cannot stress enough in saying that a good brainwave entrainment program does not just give you audios to listen to. It gives you materials to implement while using the audios to direct your journey.
Depending on who you are and what you are looking for, you may have different needs than someone else may.
If you are looking to make radical transformational change in your life, or progress at a deep spiritual level, a full-fledged meditation program that progresses your brain in a way that mirrors the deep meditation journey is probably best.
However, if you are looking to do something more practical, like improve your mental sharpness, overcome attention issues, succeed at work, be more productive, you may want audios that target more of the alpha and beta ranges, and are created to put you in peak performance states of mind. In this case, a program like our Effortless Overachiever Bundle would be much more practical and helpful for you.
Some brainwave entrainment creators will make very specialized audios, with specific frequencies that affect the energy system of the body, or with very specific patterns that range throughout the audio in different ways to produce very specifically desired results.
Again, it is important to be cautious of claims for things like these, and to find a brainwave entrainment seller that you can trust to make quality audios. It is incredibly easy for someone to throw together an audio without much to it and make all kinds of claims about what it can do for you. Please feel free to read through our reviews on the site to see some of the products I have tested and found to be of a reputable quality.
#5 Have a General Understanding of What Makes a Good Quality Audio
Like I’ve said, anyone can throw together a low-quality audio, and fool someone who is not that familiar with brainwave entrainment. At the same time, anyone who genuinely cares enough to study, learn, experiment, and practice, practice, practice can make a good quality audio as well (without a degree in neuroscience, or some kind of “certification”) However, this takes time, and that’s why everyone doesn’t quit their day job to spend their lives creating brainwave entrainment technology (except me and a handful of other brainwave entrainment geeks out there)
There are a few factors that go into making a good audio, and I’m going to briefly list all of them so you can get a better idea of when people are really talking honestly to you about their products, and when they are being phony bologna.
-Frequency of the Entrainment Beat: The frequency of the beat itself is the most important component, as it determines what brainwave the brain produces while listening to it. This is the most obvious piece of the puzzle.
-Frequency of the Tone Itself that Makes the Beat (Carrier Frequency): The first frequency was the rate of the beat pulsing on and off. This frequency is the sound frequency of the actual tone that comprises the beat. This frequency also has an effect on the way the technology affects your brain and consciousness. For example, too low of a carrier frequency for a binaural beat can be too much for a beginner’s brain to handle at first, and too high of a carrier frequency can be not enough for an experienced meditator’s brain to make big changes.
Also, these sound frequencies can also affect the mind, body, and consciousness in other interesting ways, if the person creating the audio has done their research into this field.
-Other Specialized Entrainment Methods: There are a few other things to consider like whether the audio creator uses binaural beats, monaural beats, or isochronic tones when appropriate for the desired effect of the audio. Or whether they use other entrainment methods as well, like volume modulation, pitch modulation, or panning from right to left of the headphones to further improve the immersion of the audio.
There are also ways of directing the entrainment pattern to further stimulate the brain in a desired way. Not all audios stay at the same frequency the whole time. Some will increase and decrease for a desired effect. Some will blend different beats at certain time to exercise the brain in a specific way. It is things like this that separate a good audio from a mediocre audio, and the difference between the two is undeniable when compared.
#6 Get a Free Sample and See How it Affects You Personally:
Ultimately the only way to know if this is right for you, or if it works for you is to test it. A good audio creator should be willing to let you give their audios a test drive to see if it’s right for you. When you test this type of technology, one that is largely left to subjective experience, I would highly recommend you listen to the same audio daily for a full week or two, taking one day off per week. There are many different experiences that can be had with this type of technology, including not noticing it doing anything at all. Having at least 5-10 experiences with it will give you a reliable way to gage whether or not this is going to work for you.
You can always try out one of my best Alpha audios by filling in the form at the bottom of the page, or you can also try out the first month of our premium meditation program, The Missing Link, by clicking Here.
Also feel free to visit our Free Stuff section to get a few other good testers and freebies to compare to.
Don’t let someone fool you by making this sound overly technical, scientific, or too good to be true. It can truly change your life! It changed mine in a huge way. That’s why I’m so passionate about it! But it isn’t a “magic pill” that will effortlessly solve all your problems. I truly think this technology is nothing short of a miracle, and is on the very edge of the future in scientific ways to influence consciousness, personal development, and success in life, but it is also still practical, and worth exercising some discrimination and skepticism when making a decision on where to spend your money.
I hope that this article helps you make an informed decision, and helps you find something that will truly help you achieve the goals, dreams, and successes in life that you are looking for.
Wishing you the BEST!